🎯 Major Events Program Planning: Your Blueprint for Doing Things Right from Day One

You might know this already...  

Planning a major event often feels like trying to solve a 40,000-piece puzzle without the picture on the box.

You’ve got pieces everywhere. You don’t know where to start. And the more you try to force pieces together, the messier it gets.

The result?

An event project that feels more like a storm than a smooth ride. 

😔 Constantly shifting priorities.

😔 Time wasted on tasks that don’t matter.

😔 Money slipping through the cracks.

😔 Teams burning out before you even reach the finish line.

I know this because I’ve been there.

When I was the Event Director of the Lahti 2017 World Ski Championships, I faced this exact challenge.

We were organizing an event for 270,000 visitors by a team of 3,000 persons, broadcasted to millions around the world.

From the outside, it looked flawless.

But behind the scenes? It was struggling too often. We started without a clear structure. We felt like fighting fires. We were reactive, not proactive.

Yes, we delivered.

Yes, the event was successful. But it came at extra cost—of time, energy, and money.

And the truth is: 

It didn’t have to be that way. 

There’s a better way to do this.

To organise remarkable flagship events. 

✨ A way that brings clarity from day one.

✨ A way that turns those 40,000 puzzle pieces into a clear picture with a plan.

And that’s why I created this course.

Let’s make this right.

Let’s plan smarter, not harder.

I promise to give you mindset and tools to support. 

Inside the Course: A Smarter Way to Plan Major Events

Let me tell you something that every successful event organizer knows:

The difference between event organising chaos and clarity is program planning.

It’s not just about creating task lists, setting deadlines and assigning those to team. 

It’s about building a system that thinks for you.

In this Master Course, I’ll show you:

• Why program planning isn’t just a step—it’s the foundation of success
• How to break down tens of thousands of tasks into clear, manageable pieces.
• The Logic Behind the Tasks helping to organise planning work even further 
• The Fundamentals of Program Planning we need to understand before we begin to craft our programs and projects (FOR, WHY, BY, WHAT TO INVEST, WHAT TO ACHIEVE, WHEN).

Once we understand the fundamentals, we’ll dive into practical insights, and examples for planning work including: 

• Learning a repeatable, proven logic for tackling every organisational challenge and task with confidence and precision.
• How to fill out and prioritise project and task management systems effectively.
• How to approach major event planning topic by topic with real examples.

But as you already know.

This isn’t about isolated tasks—it’s about building a coherent system that works from start to finish.

But here’s the thing. 

Most people still approach events in a fragmented, topic-by-topic way.

That’s the old approach.

The better way is Program Planning—where everything connects, every task has a purpose, and every moment counts.

To make this Master Class a super useful tool and asset for you

We end this course by presenting you The Complete List of 37 Essential Programs for all Major (Sports) Event Organisers. 

And it's not just only the video lessons. You are rewarded with My Swipe File for Major Events Program planning. 📂 

What This Course Will Do for You

When you finish this course, you won’t just have knowledge.

You’ll have:

• A clear roadmap for structuring your major event.
• A logical framework to guide your every step.
• The confidence to lead your team with clarity and purpose.
• The tools to save time, money, and energy—right from day one.

This isn’t about surviving your next event.

It’s about thriving through it.

Major events are too big, too important, and too complex to leave to chance.

This course will give you the structure, clarity, and tools you need to succeed.

Don’t wait until the chaos hits.

Start right. Start now.